About us
The Agency for Visionaries Who Refuse to Play Small
You’ve built a business that works. Now your brand needs to work harder.
At Left Right Labs, we partner with high-achieving founders who are ready to claim the visibility, authority, and influence they’ve already earned. Because the brand that got you here isn’t the one that will carry you into your next chapter.
This is where clarity meets possibility. Where strategy fuels creativity. Where your brand stops blending in… and starts leading.
Brand Is the Human Advantage
Great brands aren’t built on logos and color palettes. They’re built on the truth of who you are and the impact you’re here to make.
We believe branding is both art and system: part psychology, part strategy, part design.
When those elements lock into place, the result isn’t just a polished identity… it’s a presence that moves people, attracts opportunities, and reshapes markets.
Brand Elevation Advantage™
We created Brand Elevation Advantage™ to guide visionary leaders through the transformation from “good enough” to unmissable.
It’s not about a surface refresh. It’s about unlocking clarity, amplifying authority, and building a brand system that scales with your vision.
When your brand operates at this level, you stop chasing opportunities… opportunities start chasing you.
Why Visionaries Choose Left Right Labs
Our clients come to us when they’ve outgrown their current brand and are ready for something greater. They’re accomplished entrepreneurs and leaders who need:
- Clarity of Positioning: a brand narrative that reflects the true scale of their vision.
- Strategic Precision: a framework that turns ambition into alignment, and alignment into influence.
- Executional Excellence: a partner who can deliver breakthrough creativity with systems to back it.
“Since our rebrand, sales have exploded. I went from embarrassed to proud… my site finally reflects the caliber of my work.”
Debra Atkinson, Founder of Flipping 50
“They knew how to pull the gold out of every single one of us. They gave us better language for ourselves… and a brand that feels alive.”
Ben Dailey, Pastor of Awaken Church
“They created a better brand image than I could have ever done for myself. I couldn’t see it… Trina and her team pulled it out of me.”
JJ Virgin, 4x NYT Bestselling Author & Founder of Mindshare Collaborative
Meet the Founders
Gretchen Cawthon
Gretchen is the force of focus and execution.
With sharp strategy and disciplined systems, she transforms bold ideas into scalable brands that command authority.
Clients rely on her clarity, rigor, and ability to turn vision into reality.
Trina Fisher
Trina brings the spark of vision and connection.
She draws out the essence of a brand and translates it into a presence that feels magnetic, human, and deeply authentic.
Her gift is seeing what others can’t… and amplifying it with clarity and heart.
Together, they are Left Right Labs: the rare balance of big-picture alchemy and precision execution.
Ready to Step Into Your Next Level?
Your brand is more than an identity. It’s the vessel for your influence, income, and impact.
If you’re ready to claim the authority and visibility your work deserves, we’re ready to guide you there.