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Branding

10 Ways to Make Your Business Recession-Proof

Tough times don’t have to mean tough luck. The strongest businesses don’t just survive economic downturns… they thrive through them.If you want your business to withstand uncertainty, you need a brand that is unshakable, adaptable,...
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The Silent Brand Killer: How Inconsistency is Sabotaging Your Credibility

Ever wondered why some brands just feel so reliable, trustworthy, and magnetic? Here’s a secret: it’s not just about what they say… it’s about how consistently they say it. If your website, emails, and social...
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Is Your Brand Holding You Back? 5 Signs It’s Time for a Change

Your business is growing, evolving, and reaching new levels of success… but does your brand still reflect where you are today? If you’ve ever felt disconnected from your brand or hesitant to send people to...
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Why Marketing Feels Exhausting (And How to Fix It)

If marketing feels like a never-ending struggle, it’s not you—it’s your brand.Ever feel like you’re constantly chasing clients, pushing out content, and trying to keep up with every marketing trend—only to see little return on...
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Who Should Be Writing Your Brand Copy?

As a business owner, you wear many hats. From sales to marketing, strategy to customer service, there’s never a shortage of tasks demanding your attention. So when it comes to brand copy—whether for your website,...
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The Biggest Scam in Branding (And Why DIY Might Be Costing You More Than You Think)

Let’s call it like it is: the biggest scam in branding is the idea that you can slap together a logo, pick a color scheme, and call it a day. Maybe you’ve tried the DIY...
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From Wishful Branding To Real Results

When it comes to building a brand, it’s easy to fall into what we call “wishful branding.” You know, when you’ve got more goals than hours in the day and about 37 projects on your...
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Celebrating Excellence: Left Right Labs Wins Design and Product Packaging Awards

Earlier this year, we had the privilege of working with DesBio on a full rebrand, and this week, we received some incredible news. Left Right Labs has been honored with multiple awards from GDUSA (Graphic...
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The Balanced Brand: Why You Need Both Left-Brain and Right-Brain Thinking to Build a Brand That Matters

To build a brand that stands out, you can’t just rely on logic and numbers, or creativity and emotion alone. The brands that change the game—the ones that people talk about and remember—have one thing...
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Are You Using The Wrong Tool To Build Your Brand?

Not all frameworks are created equal.Every business needs frameworks. Sure.But here’s the thing: not every framework is for you.When you need to drive a nail, you could grab the wrong tool—a screwdriver, maybe. Or pliers. Or even the side of...
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Unlock the Secrets to a Powerful Brand: A Sneak Peek

Ever wondered how top brands like Disney and Starbucks captivate millions? Spoiler alert: it’s not just their products—it’s their strategy. They don’t just brew success; they plan it. Imagine having that kind of pull with...
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Be the tab your customers stubbornly refuse to close

When we talk about “refreshing your brand” during a strategy call, most people jump straight to colors, fonts and a logo update.Because those are the first things customers will notice when a brand changes.But what...
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Ultimate Rebrand Planner

Is Your Brand As Strong As You Think? Put It to the Test!

Most brands miss key opportunities without even realizing it.

In just 60 seconds, find out if your brand is truly built to last—or if it’s time for a game plan.

  • Discover hidden brand weaknesses that might be costing you clients
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