Two Brains And A Blog

Get the Left and Right Brain perspective on all things branding.

Creating confirmation pages that convert

If you use a double opt-in, chances are you have a confirmation page set up on your web site. We’ve seen a lot of really boring confirmation pages. They usually go something like this: “Yada...

Double or Single Opt-In: The Pros and Cons

With a “Single” opt-in, your visitor gets subscribed to your list instantly and gains immediate access to your Freemium (if you have one) when they enter their email. For a “Double” opt-in, the visitor goes...

These domain name tips could double your traffic

When you type in your URL, do you start with www? Do your customers? Did you know that the www isn’t even necessary? You probably already knew that but did you know it’s still important...

Save Time by Automating Your Newsletter

Newsletters are a great way to keep in touch with your customers and bring them back to your website for promotions and informative news. Using simple web technology, newsletters can become an extension of your...

Friendly Forms: A Key to Good Communication

Just about every web site these days has at least one form typically created for the customer to contact the company. To maintain lasting relationships with your site visitors and keep good communication flowing, a...

What's Your Brand's Secret Sauce?

Ever wondered why some brands feel magnetic while others blend into the background?

It’s all about your Brand Archetype—the hidden personality that shapes how people connect with your brand.

Are you a fearless Explorer, a bold Outlaw, a nurturing Caregiver, or maybe a playful Jester?

Take our quick, fun quiz to uncover your brand’s archetype and learn how to instantly boost your marketing and attract your ideal customers.

Discover Your Brand Archetype