Brand Voice
The Power of a Rolling Rebrand: Why Perfection Can Slow Your Growth
At Left Right Labs, we help visionary entrepreneurs evolve their brands. But this season, we’ve been walking that same path ourselves. Our audience has grown. Our clients have elevated. Many have returned for their second,...
What’s the Most Important Element in Branding?
Is it the message?The visuals?The logo that shows up on every touchpoint? Ask ten brand experts and you’ll get ten different answers. Some will swear it’s storytelling. Others will point to design. A few will...
From Brand Clarity to the United Nations: How WCorp Gained Global Recognition in Just 6 Weeks
The Client Geeta Sidhu-RobbFounder & CEO, WCorpMulti-award-winning entrepreneur, author, and activist The Challenge Launching a new venture is never just about the idea. It’s about credibility. Geeta Sidhu-Robb, a seasoned entrepreneur with a track record...
UGURUS: From Coaching Powerhouse to Acquisition-Ready Brand
The Shift That Happens When Your Brand Catches Up to Your Vision When Brent Weaver came to us in 2022, he wasn’t chasing a “new look.” He was already running UGURUS, a seven-figure coaching powerhouse...
Beyond Email: 10 Places Your Brand Voice Should Be Showing Up in AI
AI is reshaping how brands connect. But if your AI tools aren’t speaking your language, they’re diluting your brand. Most entrepreneurs pour their brand voice into emails, but stop there. And your audience? They interact...
Words That Instantly Connect: How to Build a Brand Lexicon That Actually Works
Let’s be real… your brand already has a voice. But if you asked five team members (or your AI assistant) to write a quick paragraph about what you do and why it matters… would the...
How to Make AI Feel More Human (and Why It Matters for Your Brand)
Would your customer rather talk to your AI… or to you? If the answer is still “you,” then you’re not alone. I’m not anti-AI. In fact, I use it to power about 60-70% of my...
Who Should Be Writing Your Brand Copy?
As a business owner, you wear many hats. From sales to marketing, strategy to customer service, there’s never a shortage of tasks demanding your attention. So when it comes to brand copy—whether for your website,...
I Like Big ‘Buts’ and I Cannot Lie: Using Headlines To Easily Overcome Customer Objections
People stop listening when the conversation starts with “But…” But (oops!), you’ve got to put your customer’s objections front and center if you want to keep them interested in your content and earn their trust....
Is Your Brand Whispering, Shouting, or Just Clearing Its Throat? Fine-Tuning Your Message for Maximum Impact
Are you tossing and turning, haunted by the thought that your brand message might be as off-target as a GPS in a submarine? Worry not, my friends! You’re in the right place to get your...
Is Your Brand As Strong As You Think? Put It to the Test!
Most brands miss key opportunities without even realizing it.
In just 60 seconds, find out if your brand is truly built to last—or if it’s time for a game plan.
- Discover hidden brand weaknesses that might be costing you clients
- Get a brand clarity score & expert insights in minutes
- Find out how to future-proof your brand for long-term success