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Two Brains And A Blog

Get the Left and Right Brain perspective on all things branding.

New York Ad Council: Branding Makeover

Client Brief The New York Ad Council came to us wanting to update their company blog called “Adlibbing”. Their previous design came from a pre-made template and they were looking for a way to brighten the...
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Do you know what you should be doing in your wellness business today?

Have you ever sat down in front of your computer and started surfing around wondering what you should be doing to get new customers to grow your health and wellness business? Do you know if...
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Stop neglecting your best online asset

Are you sick and tired of being told that social media is the holy grail of marketing and that if you’re not on every platform documenting your every thought that your business will fail? Yeah, me too....
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Monthly website costs you should budget for

So you’re thinking about monthly website costs… You’ve done your homework and you know there’s more involved to maintain the site than just the domain name and hosting. If you can’t quite figure out what...
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5 Key Elements Every Fitness Web Site Needs To Convert New Clients

At Left Right Labs, we work with fitness web sites every day. When we do site reviews for new clients, here are some common elements we look for to help our clients turn visitors into customers. Photos This may...
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Creating an Exceptional “About” Page

Your About page is one of the most visited pages on your web site. In fact, when a visitor is new to your site and likes what they see, it’s usually one of the first...
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Happy Merry Everything!

Welcome to that time of year where every mailing list you’ve ever subscribed to sends you a “Merry” or Happy” email that basically does nothing but offer a pretty photo and a warm, fuzzy greeting....
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What do your customers really want?

Have you ever wanted to dive deep into the mind of your customers and find out what they really want? Wouldn’t it be nice to just wave a magic wand and have your web site...
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Can your customers find you on a map?

The worst thing you can encounter in a day is a frustrated client who just wasted their time and gas driving around to find your business. And those are just the people who were persistent...
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If you’re not doing this, your online business is destined to fail

Ask any marketing expert and they will tell you there is one very important metric by which the success of an online business can be measured. It’s something everyone uses and it’s not going away. The...
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Do you have a Signature Entrée?

There you are minding your own business on a beautiful sunny day when all of a sudden your phone rings. You pick it up and the voice on the other end is asking THAT question....
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What makes people click on your link in search results?

Ok so you’ve finally got a good ranking in Google. Now what? Put your chef hat on… we’re going to optimize your search listings! There you are at the top of the page with 9 other sites...
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