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You Don’t Need a Professional Website to Convert Visitors Into Customers
One huge mistake we see business owners make online is changing their website design. Now, there’s nothing wrong with wanting a nicer, more modern look. And realistically, a website should be updated every couple of...
Online Marketing is NOT an Illusion
When I was a kid, I was obsessed with magicians. I went to shows, read books and bought all sorts of kits to learn how the tricks were done. Magicians fascinated me. But not because...
The True Cost of DIY Web Design
Most of our clients come to us having cobbled together a previous version of their website. They are pretty tech-savvy and with the ease of today’s drag and drop web builders, it’s pretty easy to...
7 Effective Ways Gym Owners Can Attract New Customers
Keeping a steady stream of fitness clients coming through your doors every month can be challenging. After working with gym owners and fitness pros, we’ve compiled 7 great ways to attract new customers and keep them engaged in what...
How to run a successful Facebook Q&A session
Hosting a Facebook Q&A seems like a pretty simple concept, but there’s a lot that must go into it to make it successful. You can’t just decide to do it one day and expect good...
The Myth of “Fake it til you make it”
You can’t be an online personality without being hit over the head at some point with the “fake it til you make it” mantra. The myth goes something like this… if you act a certain way, dress...
Razor Hybrid Fitness: From 0 To 922
Client Brief Ben Booker came to us with a brand new piece of fitness equipment he had developed and used to win Bodybuilding.com’s BodySpace competition. He knew nothing about online marketing but knew he needed to put...
New York Ad Council: Branding Makeover
Client Brief The New York Ad Council came to us wanting to update their company blog called “Adlibbing”. Their previous design came from a pre-made template and they were looking for a way to brighten the...
Stop neglecting your best online asset
Are you sick and tired of being told that social media is the holy grail of marketing and that if you’re not on every platform documenting your every thought that your business will fail? Yeah, me too....
Creating an Exceptional “About” Page
Your About page is one of the most visited pages on your web site. In fact, when a visitor is new to your site and likes what they see, it’s usually one of the first...
You’re Not “Rebranding”...
You’re Becoming Who You Were Always Meant to Be.
You’ve built something real. You’re trusted. Respected. A force in your space.
But your brand?
It’s still playing catch-up to the leader you’ve become. That’s where your Brand Leadership Style comes in.
It’s your power move… the lens that helps you lead with presence, purpose, and zero second-guessing.
Take the quiz to uncover your leadership archetype and learn how to align your brand with the bold, brilliant you that’s been there all along.
Because this isn’t a reinvention.
It’s a reckoning.